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Web Design Tips for Small Business Owners

It doesn’t matter if your business is small or big. A requisite for any business is a website that looks professional. But creating a site from scratch can be an intimidating task for many, especially for ones that have never made one before.

A lot of care and emphasis should be given to making a website since clients look towards sites in order to see whether they can trust the company or not. If the site isn’t up to the mark, potential customers can shy away.
Here are some tips for business owners to help create a website

Small Business Owners

1. Finding your site on Google

Accessibility is vital when it comes to making a website, and in order to maximize this factor, you need to put in as much effort as you can in the URL, sitemap, and keywords. Doing so will help search engines such as Google to index your business with relative ease. This is why SEO is an essential component in making a website.

2. Mobile optimization

Recently, Google announced its plans of making a mobile-first index. This means that components in your site will rearrange itself whenever it is viewed through a mobile device. Having said that, you must not rely solely on this, and this doesn’t necessarily mean that the site is mobile friendly. Your website must be accessible and viewable through all devices without hampering the under experience.

Small Business Owners

3. Contact

A critical factor that most small businesses overlook is the contact details. Phone number, email or address should be displayed on the website as prominently as the website’s design allows or maybe in every page. You may also create a page where the contact details, including everything mentioned above, are shown. Create a map of the location with the directions as well.

4. Clutter

Avoid clutter as much as possible since your website must be able to captivate visitors through its simplicity. The design should also complement your identity of being a small business as this can help give the visitor the impression of professionalism. Making sure your website isn’t cluttered will help the users have a viewing experience that is pleasant.

Small Business Owners

5. Professionalism

In order to increase how professional the web page looks, you need to implement the brand ideals to the design of the site. The color of the brand logo should also reflect the color schemes of the website itself. To maximize consistency, make sure to use no more than three fonts.

Popular Website Development Frameworks 2018

Frameworks have become an essential component in website development in the past few years. There have been countless frameworks that have been released. Since the number of frameworks is high, choosing the right one can indeed be a tricky task.

When choosing the right framework, it is essential to ask whether the purpose of your website is suited to the architecture. You also need to see whether the framework’s community is

Website Development Frameworks

To better understand what frameworks are better suited for your website idea, we look at some popular frameworks that are used extensively throughout the world. This article is also written with the not-so-geeky people in mind.

1. Django

Django is a framework that was released in 2005. It is written in python since the syntax that the language uses is very clean due to its avoidance of using symbols. Python is also the fourth most popular language, and this makes Django one of the most popular frameworks amongst developers. Due to said factors, developers do not have to spend a lot of time learning its nuances. The architecture that Django uses is the MVT (Model – View – Template) which enables complex data to be processed by the framework itself. Popular websites that are built using Django are NASA and Instagram.

2. Laravel

Laravel is a framework that uses PHP. It is also open source. Laravel uses the MVC (Model – View – Controller) architecture which means this can be used for making social networking and news websites as well as content management systems. The reason why this framework is so popular is due to the fact that it uses ORM composers, templating and database migration among other factors. But Lavarel has a steeper learning curve when compared to Django.

3. Angular

Angular is also an open source framework that is used for development from the front end, and the code is written in JavaScript. Angular supports MVC architecture. Developers need to master various elements such as directives and controllers which makes the learning curve quite steep, but if you’re looking for building real-time applications, this framework is the way to go. The data in the application, when changed, will affect the UI since Angular supports two-way binding. But this makes application slower than usual. This is due to the fact that each binding creates a watcher. This is done so that changes made in the DOM can be tracked as well.

Web Design Tips For Beginners From Professionals

While creating the design for your website, it is essential to consider the user experience as a whole so as not to let the people be confused. A confused customer more than likely wouldn’t revisit your website since the user experience left them frustrated.

In this article, we look at critical tips given by professionals that can help you design your website better especially if you are a beginner.

1. Color scheme

A cohesive color scheme is key to making the website pleasing to the eye. Hence, you need to consistent as well when choosing the colors. All the essential call-to-action buttons must be of the same color so that users can identify the button’s purpose in each page. You can also add complementary colors if the website logo has primary colors.

Web Design

2. White Spaces

It is crucial to let white spaces be white spaces in some areas of the website since this can allow the users know where their attention needs to be focused on. Many make the mistake of adding too many things to their web pages and hence, make the page look extremely unkempt and busy. By adding white spaces, you’ll make it look a lot less cluttered and also help make everything look cleaner.

3. Font choices

While choosing fonts for your website, restrict yourself to a maximum of 3 fonts since having a lot of fonts can make the page look incredibly messy. Having said that, it is okay to use different fonts for the body and the header. But if you’re forced to work with only one font since brand guidelines say so, it is still perfectly alright. You also need to be aware of the font size. A good 15 px will do the trick.

4. Grid System

To make your web page design as clean as possible, it is vital to make use of a grid system where every element including text, section, and buttons are arranged in a proper fashion. Although this technique is used by designers that have a bit more experience, it is still a good practice to get used to, and it can also make the mobile version look optimized. Speaking of mobile pages

Web Design

5. Mobile version of the web page

Since most visitors are more likely to visit the website through their mobile phones than their computer browsers, making a mobile version that is well optimized and design is also extremely important. The above-said grid system will help greatly.

Tips For Making A Mobile – Friendly Website

Even after making a website for mobile phones, there are many who forget to make it mobile- friendly. Making your website mobile-friendly is essential since it is one way to ensure the visitors have an experience that is positive.

Mobile – Friendly Website

Visitors are also more likely to view your website through their phones since the number of smartphone users has been on the rise. In this article, we look at critical tips that will help you make your website as mobile – friendly as possible.

1. Responsive interface

In order to make your website more responsive, it is a great idea to implement a responsive technology framework that will help lay each element in a grid. By doing so, you will be able to space each element properly and also view the website in devices that have different screen sizes look equally spaced. A great example of a framework which enables you to do this is bootstrap since its implementation is straightforward. You also do not have to make use of separate URLs or different SEO methods when using this method.

Mobile – Friendly Website

2. Design simplicity

Simplicity and cleanliness should be your immediate concerns when designing a website. Keep in mind that the visitor will only offer a few seconds before arriving at a conclusion on whether the page is worth their time. Hence, these few seconds should be used as effectively as possible to convey your message. When adding graphics and videos, you need to keep them on the low since too many of these can hamper the page’s ability to load faster and in essence, destroy the message your company is trying to convey.

3. Short content

Lengthy content can often deter users from reading them, but designers also keep them in since they do not realize how detrimental lengthy content can prove to the overall design of the website. By capturing the essence of the content that is created, you need to make it as short as possible. Smartphone screens are extremely small, and visitors like to scroll as they read.

4. Navigational fluidity

Smartphones require the usage of the thumb more than any other finger, and this should be your primary concern when designing a website. Minimize the usage of pinching as this would require the usage of a second hand. If your content requires pinching, it means that it isn’t big enough or perfectly optimized for the device.

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